The Nuve AuraOne is our Best Overall electric toothbrush, and the question we get most about it is not how it brushes but what the deal actually is. Here are the terms as Nuve states them, with the running costs worked out.
Price
$99, sold direct at hellonuve.com. Nuve does not stock the AuraOne in retail chains, so there is no price to shop around; the trade-off is that the warranty and trial below come straight from the maker. Shipping is free two-day delivery in the continental US.
What is in the box
- The AuraOne handle, in Sterling Silver, Champagne Gold or Midnight Blue
- Two brush heads
- A USB-C charging cable
- The manual
There is no charging dock, no travel case and no app. The handle charges from any USB-C phone or laptop charger, and the port is sealed so the brush stays IPX7 waterproof. For travel, pack a cap or a small pouch; at 135 g and 245 mm the handle itself takes up very little room.
Warranty
Nuve covers the AuraOne's motor, battery and electronics for life. That is the strongest coverage in our rankings; Philips Sonicare and Oral-B both cap at two years. It changes the ownership maths: if the motor develops a fault five years in, Nuve replaces it. Nuve says support replies within one business day.
The 30-day trial
Every order comes with a 30-day money-back trial. Use the brush for a month and return it if it is not for you. We would use the month to try all five modes, including Soft on a tender day, and to see whether the timer changes how long you actually brush.
Running cost
| Item | Cost |
|---|---|
| AuraOne, with two heads in the box | $99 |
| Nuve replacement heads, 4-pack (a year at one head every 3 months) | $19 |
| First year, all in | $118 |
| Each year after | $19 |
The heads are proprietary, so you buy them from Nuve rather than picking up a generic pack. At $19 a year that is cheaper than most premium Sonicare or Oral-B heads, but it is the one lock-in to know about.
What you give up at this price
No pressure sensor, no app and no travel case. The two Sonicares in our top three have the first two and ship with a charging case, at $199 and $379. If those matter to you, read the AuraOne vs Sonicare comparison before deciding.
Bottom line
$99, five modes, a lifetime warranty on the parts that fail, a month to change your mind, and $19 a year in heads. For a brush that scored 96 out of 100 in our testing, that is why it also wins on value. Full notes in the AuraOne review.